From invisible to go-to expert on LinkedIn.
I turned my workshop into an infographic: From invisible to go-to expert on LinkedIn.✌🏼
My LinkedIn workshops are 4 hours so go into a lot of depth, but if I had to break it down, it's this:
1. Find a niche and own it. Yes I know, you can do so many things. But you have to choose. It's just the door to your house. 🏡
2. Align everything around that niche: your banner, headline, featured, About, posts and comments.
3. Create content that is super valuable. But also fun. Mix that up. Repost your best performing posts after 90 days with a different hook.
4. Best formats right now: Text-only and images (screenshots, infographics, graphics). Avoid stuff that looks and sounds like a bot made it.
5. Commenting is mandatory. But I promise, once you get into it, it's fun. Be yourself, share the things you know, about posts relevant to your niche. But be kind and funny too.
6. Write the hook first. Or rewrite the hook until it would make you yourself click. The image stops the scroll, but only the hook can make people click "more". SPEND TIME ON YOUR HOOK.
7. Build LinkedIn into your routine. Block time for LinkedIn each day, for example between 12 and 1 pm. Comment, screenshot posts that made you stop scrolling, prepare your posts. Make it a habit. Post 3-5 times a week. Be consistent.
That's how you become known as the go-to person in your field.
💾 Save this for when you're ready to get serious.
What would you add?